Don’t mistake investing in real estate by the beach for renting out as an easy job. Your beachfront property may look gorgeous, but you have to put effort into making your vacation home extra attractive to renters when the competition is fierce. If you want to make money from your beachfront rental home, here are four tips that can help you maximize your profits without stressful, aggressive marketing.
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Get Professional, High-Quality Photos of Your Property
Your beach home could be the most beautiful property along the shoreline. However, if you post poor-quality photos of your home, it can get overlooked when you list it online. To help your home look attractive, invest in taking high-quality photos.
Stage the home and hire a professional property photographer to take beautiful photos that bring out the best in your property. Showcase the homey interior design, charming home exterior, and jaw-dropping ocean views from the balcony.
Highlight the property’s proximity to the beach in the photos, too. Capture the experience of living in your beach home with sunset shots of California’s best beaches or the vibrant, nearby boardwalk at Myrtle Beach.
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Update Your Interior Design with a More Coastal Vibe
Dated, generic, and boring decor and furniture can make even the most well-located beachfront properties seem uninteresting. Amp up the ambiance in your home by upgrading your interior design to a lively, refreshing coastal vibe.
Think bright, airy spaces that let natural light in, and accent pieces made of light wood or in hues of blue and white. Add a relaxing hammock in the lounge area, natural-fiber rugs, and nautical elements on the wall, from boat paddles to framed beach prints. The more fun and modern your home looks, the more likely renters will book it for their beach vacation.
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Offer Speedy Wi-Fi for Renters Who Work from Home
Some vacation home renters are digital nomads looking to work remotely by a beautiful beach. Make your home as friendly as possible to remote workers, starting with upgrading your Wi-Fi to make it super speedy, then marketing it on your listing.
Having reliable Wi-Fi that people can use for Zoom calls and downloading work files makes your property more attractive to those looking at renting it for a longer period of time. Instead of one-off weekend bookings, you can potentially get renters who stay for weeks at a time because they have everything they need to continue working while enjoying the beach.
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Outsource to a Professional Property Management Company
Managing a vacation rental from the city can be tedious, time-consuming, and overwhelming, especially if you’re juggling it with a full-time job back home. When you miss messages from potential renters looking to book the property, it could cost you money.
If you’re having a hard time being as hands-on as you’d like with managing your beachfront property, turn it over to a professional rental property management company. These services can help with guest communication, price optimization, cleaning, and social media marketing. That way, you can be hands-off but still turn a profit from your real estate investment.
Make sure to choose a property management company that specializes in your beachfront home’s location so they can market it effectively. For example, if you’re renting out a property in Destin, FL, enlist the help of a Destin vacation rental management that knows how to market your home by highlighting nearby attractions like the Henderson Beach State Park and other stunning sights along the Emerald Coast.
Endnote
With the right strategies to make your beachfront property more beautiful, functional, and easier to manage, you can boost your earnings and turn the vacation home into a high-performing asset. Give your home the upgrade it needs, market it a little more creatively online, and turn to professional help for rental property management, and you’ll be rewarded with more bookings and plenty of earnings from your beachfront home.
