Brazilôs Luxury
Market Attracts High End Manufacturers
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Zero to 100km/hour (0-60) in 2.9 seconds, Just R$ 2.8M
(US $ 1.55 Million)
available to smart shoppers here as Automobili Lamborhini officially enters the
Brazilian market simultaneously
launching its latest supercar, Aventador LP 700-4, just in time for Christmas.
And it seems the Christmas season is already a success with seven of the R$ 2.8
Million cars sold even before arriving here, giving the new venture initial
sales of R$19.6Million.
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Company president Stephen Winkelman said he expects to
double that figure before the end of the current holiday season, by year end
2011. The first car of the initial seven is to be delivered still in November.
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The Aventador LP 700-4 is the sixth generation of supercars by
Lamborghini. The new model can accelerate from a standing start and reach 100
km/hr. in 2.9 seconds and a top speed of 320 km/hr-192 mph-thanks to a V-12 6.5
liter motor making 700 horse power in all new coach work of light weight carbon
fiber ââ¬ÅWe faced the challenge of developing a design that was revolutionary but
at the same time would be identifiable with the brand,ââ¬Â said Winkelmann.
