Buying Overseas Property

“Defy the Trends!”

Oklahoma Home Builders Association has come up with a unique solution to the swiftly falling real estate values in the Unites States.  They have developed a $50,000 marketing campaign to counter the dreary national news forecasts, which they believe are creating an expectation (or a self-fulfilled prophesy) of poor home prices nationwide.

The name of the marketing campaign is “Defy the Trends!” and it focuses on highlighting the housing market in Oklahoma.  The campaign also goes hand-in-hand with the Oklahoma Association of Realtors’ statewide effort in February.  Their campaign, “Good Thing You’re in Oklahoma,” cost $200,000 and strove to inform potential and current buyers and sellers how good the state housing market is.  

Both campaigns are based on the 4% rise in home values between 2006 and 2007. Oklahoma is proud that the state avoided the “bubble,” or the inflated prices due to the speculative frenzy and unstable number of mortgages which occurred in many other areas of the United States.  Oklahoma City builder Jeff Click believes that because mortgage rates remain at historic lows, it’s a great time to invest in a new home in Oklahoma.

 

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